FASHION - COMPANY NEWS
Thursday, December 7, 2017
FASHION - COMPANY NEWS
Source : Cole Haan
Star360, a footwear retail leader in South-East Asia, is excited to announce the unveiling of its Cole Haan flagship store located at Central World, the largest lifestyle shopping destination in Bangkok.
Established in 1928, Cole Haan is an iconic American brand renowned for heritage and classic designs integrated with innovative technologies. Over the past three years, Cole Haan has successfully established itself in over 40 new markets throughout Asia Pacific, Latin America, Europe, and the Middle East.
The design and interior of this store features a series of rooms, which is inspired by a residential layout that showcases the brand's new innovative lifestyle products. This new layout allows for a wider range of footwear and accessories to be elegantly displayed.
Coinciding with the unveiling of this new store is the Cole Haan Fall 2017 Extraordinary Women, Extraordinary Stories campaign featuring fashion icons Christy Turlington Burns and Karlie Kloss, captured by acclaimed photographer Cass Bird. The campaign magnifies these extraordinary women and their unique relationship and shared desire for purposeful change.
Burns and Kloss have both been inspired to transpose their success in modelling to work towards creating extraordinary impact on women's lives through their respective initiatives: Kode with Klossy, empowering young women and girls to learn to code as well as become leaders in tech and, Every Mother Counts, providing support to mothers around the world with access to essential maternity care.
"We are delighted that Star360 has partnered with us to launch this Cole Haan store in Thailand which will further give customers more access to Cole Haan's innovative and stylish collections for both men and women. This echoes our goal of further expanding and allowing astute customers to find extraordinary footwear and accessories throughout Southeast Asia and the world," said, Greg Dinges, Executive Vice President and General Manager, International at Cole Haan.
Cole Haan Thailand recently launched the Fall 2017 GrandEvølution collection, a direct evolution from the first Grand franchise, ØriginalGrand, which adds traction and a modern look to the original outsole fluting. Additional collections include GrandMøtion for men, and the next generation StudiøGrand collection for women, designed for an active and multifaceted lifestyle, ideal for moving from street-to-studio and everywhere in between.
"Cole Haan is a rare leader among fashion and lifestyle companies in that we continuously seek to invent or reinvent footwear and accessories through beautiful design, research-based engineering, and with a thoughtful eye to style. For the launch of Cole Haan Collection and the release of the newest silhouettes in our Grand Series of products, we sought two equally rare individuals. What makes Karlie and Christy beautiful isn't what they project on camera; it's what they choose to do off camera. Living extraordinary lives filled with purpose is something everyone can aspire to have in common with them," said David Maddocks, Chief Marketing Officer and General Manager of Business Development at Cole Haan.
These Cole Haan collections are available at Central World in Bangkok. To find out more about Cole Haan and its full range of innovative designs and outstanding collections, customers can visit more Cole Haan counters in Thailand at these additional locations:
COLE HAAN BANGKOK:
- The Emporium, Sukhumvit Road, Khlong Tan Nuea, Watthana, Bangkok
- Central Chidlom, Ploenchit Road, Lumpini, Pathumwan, Bangkok
- Zen Department store at CentralWorld, Rajdamri Road, Pathumwan, Bangkok
- Siam Paragon Shopping Center, Rama1 Road,Pathumwan, Bangkok
- Siam Discovery, Rama 1 Road,Pathumwan, Bangkok