× Main Page Fashion Lifestyle Sport Home Travel Real Estate Business
Social Responsibility Environment Education Innovations Retail Design Photography
Brands Lists
× Main Page Fashion Lifestyle Sport Home Travel Real Estate Business
Social Responsibility Environment Education Innovations Retail Design Photography
Brands Lists

FASHION - COMPANY NEWS

Moda Operandi Launches Premier Men's Online Global Luxury Destination

Wednesday, May 30, 2018

(PRNewsfoto/Moda Operandi)

(PRNewsfoto/Moda Operandi)

FASHION - COMPANY NEWS

Source : Moda Operandi

Facebook Share Twitter Tweet Google Plus Share

Moda Operandi today announces the launch of Moda Operandi Man, the first male-focused online destination where global customers can pre-order emerging talents and heritage brands straight from the runway. Moda Operandi Man will serve as a style guide where men can shop their entire wardrobe through a curated selection of the seasons best offering. Moda Men's will cater to the luxury minded man offering them unprecedented access, discovery, curation and best-in-class service in a high-tech, high-touch environment.

Debuting just in time for Milan and Paris Men's Fashion Weeks in late June, Moda Operandi Man will launch with more than 50 designers, including: Prada, Maison Margiela, Givenchy, Ralph Lauren, Thom Browne, Off-White, Balmain, Lanvin and Burberry among them. Brands were selected based on the fundamental goal of partnering with the premier Men's online luxury destination and fashion authority. Moda has signed on brands that complimented their vision through brand history and relevance, authenticity, quality, and aesthetic. In addition, Moda has formed strategic partnerships based off of their current women's business to offer customers a world of brand experience.

Deborah Nicodemus, CEO of Moda Operandi, says, "We are thrilled to launch Moda Operandi Men's for our global customers. After seven years of success in offering women looks straight from the runway, we have identified a gap in the market for men to experience the same exclusive opportunity. We saw strong interest in the menswear category over that last two holiday seasons, which led us to the decision to introduce Men's as a standalone business. Our focus is to offer him exactly what he wants through a curated selection of products that fit his lifestyle."

Moda Operandi already has a ready-made customer base through the women who currently shop the women's site. Through those existing VIP customers, the expectation is that they will shop for the men in their life, and also serve as brand ambassadors in spreading the word to make shoppers who have an affinity towards fashion. In addition, Moda Men's expects to see an influx of luxury-minded male customers who are eager to pre-order from the runway, as well as access our unique curation.

Additionally, the site has been redesigned with two separate shopping experiences accessed from a dual-gender landing page. The redesign includes new features with dedicated trunkshows and curated shops for easy and quick navigating through curated edits, exclusive capsules, core brands and brands with a strong fashion point of view; thus bringing fashion week directly to the mobile or desktop of Moda's shoppers. Moda Men's will be a destination for global shoppers to find the best from the runway.





LATEST POSTS
The historic building, which was built in 1929 and hosted many important meetings behind closed doors, is now home to the SAINT TEN Hotel. It offers a different experience to its guests every time with unique rooms, each of which is designed without distorting the historical structure. I talked to Sara Simovic about SAINT TEN Hotel, Belgrade.
NASCAR consists of three basic elements, teams, drivers and fans. Each is important alone, but when they all meet on the track in harmony, the spirit of NASCAR finds itself with speed, noise, and competition. I talked with Jocelyn Fecteau, driver and team owner of JF77, about the importance of sponsorship for NASCAR teams.
Even if the object is a car, the whole operation can be done in the comfort of the studio. However, when it comes to shooting a hotel, a golf course or an industrial facility, shooting should be done in their physical locations. I talked with Chip Henderson about location photography.
Technological developments bring new materials and design approaches, and the products designed with them replace the old ones. OMMO is a brand that designs new products to replace the old ones in your kitchen. I talked with Warren Wat about OMMO.
The gastronomic diversity of a city is shaped by the presence of restaurants that represent the cuisines of other countries. Since 2016, Zoya has been representing Pan-African sub-Saharan cuisine, with its own restaurant Le Virunga, in Montreal. I talked with Zoya de Frias Lakhany about Le Virunga.