
SPORT - COMPANY NEWS
Thursday, August 2, 2018
Ascent products are available August 1, 2018 in more than 400 Whole Foods locations across the United States.
SPORT - COMPANY NEWS
Source : Ascent
Ascent, a sports nutrition company committed to providing cleaner and purer protein to athletes, announces national distribution at Whole Foods Market. Ascent Native Fuel™ Whey Protein and Ascent Pre-Workout will be available at more than 400 Whole Foods locations nationwide starting August 1, 2018. To highlight the Whole Foods launch, Ascent will host in-store events in markets across the U.S. in August and September, including a special in-store workout with CrossFit Games athletes Katrin Davidsdottir and Brent Fikowski in Austin, Texas, on September 8.
Launched in 2016, Ascent offers a full line of products that support clean eating, hard-working athletes dedicated to their nutritional goals. Ascent is committed to using real food ingredients, no artificial flavors or sweeteners, and is designed to improve muscle health and performance for the health-conscious consumer. Whole Foods will carry Ascent's Native Fuel™ Whey Protein Powder, as well as Ascent Pre-Workout Clean Energy and Hydration Fuel at over 400 locations nationwide in a variety of flavors and package sizes.
"Whole Foods Market is a perfect fit for Ascent's mission to help our customers naturally improve their athletic performance by providing a purer, less-processed protein product. Our partnership with Whole Foods allows them to find their favorite protein product, on their terms, while doing all of their weekly shopping," says Paul Vraciu, general manager of Ascent Protein.
The following Ascent products are available in Whole Foods nationwide:
Ascent will host product tasting demos, promotions and other events at select Whole Foods Markets in August and September. These activations kick off in conjunction with the CrossFit Games, with an in-store demo at Whole Foods in Madison, Wisconsin, August 1–3.
Additionally, Ascent has limited space available for a special workout with Katrin Davidsdottir, two-time "Fittest Woman on Earth," and Brent Fikowski, second place finisher at the 2017 CrossFit games, on September 8 at the Whole Foods Market flagship store in Austin. Davidsdottir and Fikowski will host a 25-minute partner workout on the plaza level at the Downtown Austin Whole Foods, followed by a meet and greet and product demo.
Upcoming Ascent Protein Whole Foods Market Events