
FASHION - EDITORIAL
Top Luxury Fashion Brands
FASHION - EDITORIAL
by Melisa Kaya
Despite the fact that luxury fashion brands operate with high product profitability these days, they are experiencing financial problems due to the excessively high non-production costs. This is an issue that applies not only to luxury fashion brands, but also to all kinds of luxury consumer goods brands. The most important indicator of this situation is that some Italian brands, which are among the top luxury fashion brands, have recently joined different conglomerates.
Almost all luxury fashion brands were born from fashion houses named after their founders. In today's commercial order, offering luxury products is not enough for many luxury fashion brands to continue their lives independently. High costs, astronomical marketing expenses and concept merchandising have become the biggest enemies of top luxury fashion brands. In addition, the decline in luxury consumption around the world and the gradual abandonment of the habit of shopping in brick-and-mortar stores affect the process negatively. As a result, the top luxury fashion brands join giant holdings one by one.
Huge conglomerates like LVMH and Kering own almost all the top luxury fashion brands we know. We will see together how this situation will take shape in the future and the paths that new designers will follow. Luxury does not mean expensive. The most important part of the concept of luxury is sustainability. No unsustainable service or product can be considered a luxury. With the importance they give to their brands and the understanding of quality they stand behind for years, the top luxury fashion brands have brought the definition of luxury to our lifestyle.
I wanted to bring together the top luxury fashion brands that have achieved global success. The criteria I set here are brands that specialize in clothing, so brands that specialize in watches and jewelry are not listed here. I have brought together the best luxury fashion brands, which were established as a fashion design house and have become an integral part of luxury fashion consumption with their quality and designs over time. Here are the world's top luxury fashion brands.
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